Product Detail

Some of the biggest social media stars, singers and supermodels have looked to the expertise of Jen Atkin - the raved-about hair stylist behind OUAI - and now, thanks to the brand's line-up of French girl-inspired products, you can have locks that are just as enviably cool. The Curl Crème is the perfect formula for those with twirly tresses, offering the perfect balance of form, shape, definition and hydration, all while maintaining the beauty of your natural texture.

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